Award: Winner
Category: Cookies

NEW ZEALAND’S MOST TRUSTED cookies just got a whole lot cooler! To celebrate its 40th birthday, Cookie Time has launched a fresh take on a classic Kiwi dessert – the ice cream sandwich.

Available in Streets’ freezers nationwide, the new offering from this iconic family-owned company gives you double the Cookie Time, with dreamy ice cream or chocolate coconut cream sandwiched between two Cookie Time cookies.

Guy Pope-Mayell, Cookie Time co-founder and Managing Director, says Cookie Time Cookie Sandwiches have long been on the agenda. “This is a passion project for me, the opportunity to break into a new treat category and launch a product as iconic in its own way as our Original Chocolate Chunk Cookie.

“Ice cream sandwiches have been a crowd favourite in our Cookie Bars in New Zealand and Japan over the last ten years. The time has come to take them to a wider audience – so everyone can ditch the do-it-yourself pink wafer and level up their ice cream (or plant-based) sandwich experience,” he says.

To mark its 40th birthday, Cookie Time also released a 40% bigger version of its Original™ Chocolate Chunk Cookie, and has more innovations to come.

Visit www.cookietime.co.nz

 
Quotes

"The ultimate cookies, and an NZ icon."

MALE, 18-29, AUCKLAND

"CookieTime is a Kiwi institution. No other cookie matches the delicious chocolate chunks"

FEMALE, 30-39, CANTERBURY

"Delicious and fresh every time."

FEMALE, 40-49, WEST COAST
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