Birds Eye Winner Trusted Brands

Category: Tyres
Award level: Highly Commended

For over 70 years Kiwis have been relying on Bridgestone to help keep them safe on the road – there are more Bridgestone tyres on our roads than any other brand.

Bridgestone has developed into the industry leader in the tyre market, a title it has now held for six straight years.

When you’re driving, there’s the equivalent of only one handprint of tread connecting each of your tyres to the road. Which is why, as a commitment to your safety, Bridgestone annually invests more than $800 million in the research and development of our tyres.

Bridgestone has a strong CSR foundation.

We provide funding and volunteer support to the Motuora Restoration Society, which has led to hundreds of native plants being established across the sanctuary of Motuora Island; creating an environment in which Kiwis have been released and are flourishing.

We support the New Zealand Breast Cancer Foundation to fund research and public awareness. Over $500,000 has been raised since the annual Bridgestone Pink Cap Drive campaign started in 2008.

With 157 family dealers nationwide and 77 company stores, consumers can be confident they’re protected with Bridgestone no matter where they are in country.